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Sears Canada debuts shoppable spot | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in May
Michael Kolberg

The retailer dips into its innovation budget to run a version of its new commercial as YouTube pre-roll with the option to click to "shop now."

http://strategyonline.ca/2014/05/21/sears-canada-debuts-shoppable-spot/
 

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